OUR STORY
I’M DEAD is a free mobile app born in 2023 from the brilliantly inventive imagination of our Founder & CEO, Alex Gens. She realized that, beyond hiring a lawyer to create a legal will, there were few simple, accessible, or affordable tools for end-of-life planning —and she felt a responsibility to give a younger audience a way to document their wishes so their voices could be heard and respected.
I’M DEAD is approachable, intuitive, and designed for people who may not yet have many assets but still want to plan ahead.
With the app, you can plan every detail of life’s final chapter: decide what happens to your body with Body Stuff, organize your celebration of life with Party Kit, and securely store important information with Last Wishes.
After carefully developing the app throughout 2024, we went full throttle in early 2025 to launch it for November 2025 —completely free! I’M DEAD blends compassion, humor, love, personality, and just a touch of morbid curiosity, serving as an end-of-life planning tool right in your pocket that ensures your peace of mind, your voice heard, your final wishes respected, and your long-lasting legacy remembered forever.
OUR MISSION
I’M DEAD’s mission is to give users control of their legacy by providing an online platform that helps individuals document and share their end-of-life wishes — ensuring their voice is heard and their intentions are respected.
THE TEAM
Impactful, intentional, human. I'M DEAD is built by a North-American team that cares deeply about creating technology that serves real human needs.
Alex Gens
Founder & Afterlife Advocate
Likes: animals, poker, loud pants and reading
Dislikes: fruit, slow walkers and Chardonnay
Melvin Barrocan
Operations Overlord
Likes: spreadsheets, efficiency, early mornings
Dislikes: chaos, meetings without agendas
Sinet Thapa
Tech Necromancer
Likes: guitar, hiking, minimalist design
Dislikes: bugs (code & nature), clutter
Ishjot Singh Bhatia
Code Conjurer
Likes: Manchester United, F1 racing, clean code
Dislikes: merge conflicts, slow builds, Arsenal fans
Tanner McMahon
Identity Architect
Likes: typography, espresso, vintage logos
Dislikes: Comic Sans, bad kerning
Adriana Arteaga
Marketing Maven
Likes: storytelling, coffee shops, analytics dashboards
Dislikes: typos, vague briefs, bland content
PLAN YOUR LEGACY
We hope you'll be around forever, but planning for your death is something everyone needs to think about. Decisions like what to do with your body, your dream celebration, and your final wishes are deeply personal—they shouldn't be left to your family to guess at once you're gone. I'm Dead provides a secure place to document everything that matters, and we'll make sure it gets to your nextie when the time comes.